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Buy a collar. Feed a dog.

Each year, 670 thousand adoptable dogs are euthanized in the United States. We make it easier for you to help these shelter dogs get the food they need to survive while they wait to be rescued into their forever home. For every collar you buy, you provide a meal to a dog in need

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What customers are saying about us on Amazon

Really *easy* to clip. It’s nice to have a sturdy collar that works smoothly and is easy to release without having to push too hard. It also feels great to have given food to a dog in need with my purchase.

Cam B.

I LOVE this collar! I’ve had dogs for the last 20 years so I’ve bought a lot of collars - and I can confidently say that the quality of this one is really high!  I will definitely be buying again for future pups! So far it’s been worth every penny.

Kimi C.

Love this collar. Easy to wash, keeps its vibrant color and seems durable enough to last a long time. Clearly made out of high quality materials.

Joe L.

Blog posts

Common Mistakes Dog Owners Make With Their Pup's Toys

Common Mistakes Dog Owners Make With Their Pup's Toys

From squeaky toys to frisbees, rope toys to tennis balls, plush toys to food dispensers - the world of dog toys is expansive. With so many options...
5 Tips On How To Socialize An Adult or Senior Dog

5 Tips On How To Socialize An Adult or Senior Dog

The ideal time to socialize your dog is during his or her puppy years. This is because puppies are more receptive than older dogs. But there are p...
What Is Collar Chafing And How To Prevent It

What Is Collar Chafing And How To Prevent It

Wearing a collar is an important part of a dog's life. A collar serves many purposes, but perhaps most significant is that it holds tags with vita...